Who Infobip is
Infobip is a global CPaaS spanning 60-plus countries with a broad omnichannel suite (SMS, RCS, WhatsApp, email, voice) and enterprise tools like Moments and Conversations. Infobip doesn't publish pricing, quotes are custom, and its Moments campaign tooling has carried a per-interaction processing fee (around $0.07) on top of message costs, per Infobip's published documentation. SimplyRCS publishes every rate.
Feature by feature
| Feature | SimplyRCS | Infobip |
|---|---|---|
| Geographic focus | US-only; direct to AT&T, Verizon, T-Mobile, US Cellular | Global, 60+ countries |
| Channels on one platform | RCS, SMS, MMS, short code, toll-free, 10DLC, two-way, WhatsApp | Omnichannel (SMS, RCS, WhatsApp, email, voice) |
| No-code campaign builder | Yes, bot canvas, blasts, templates, assets | Yes (Moments, enterprise) |
| Live message preview | Yes, renders as Google Messages before send | Yes (enterprise tooling) |
| Two-way inbox | Yes, shared inbox with routable queues | Yes (Conversations, enterprise) |
| API + app same price | Yes, application and full API, one price | Platform + per-interaction fees |
| Developer tooling | REST API, signed webhooks, OpenAPI, self-serve keys | Full APIs |
| White-glove carrier compliance | Yes, we prep & submit brand + campaigns for you | Enterprise onboarding |
| Submission / approval tracking | Yes, unified queue with audit trail | Enterprise-managed |
| Time to first send (US) | 2–4 weeks (target) | Weeks (enterprise process) |
| Published pricing | Yes, on the website | No, custom / quote |
| Pricing model | Carrier rates + $250/mo per RCS Agent (no platform fee) | Per-msg + processing fees |
| Fees/taxes/surcharges shown | Yes, itemized at checkout, carrier fees on their own line | Opaque per public reviews |
| Rich vs basic RCS price | Same rate | By message class |
| Setup / change fees | $0 / $0 | Custom |
| Monthly cost & support | $250/mo per RCS Agent, no platform fee; dedicated human support included | AgentOS ~$530/mo (30 seats) + fees; reviews cite ~3-day support |
Where SimplyRCS wins
- Published, predictable pricing versus Infobip's custom quotes and per-interaction processing fees.
- US-only focus, no paying for a sixty-country platform you won't use.
- Included human support, against reviews that cite multi-day response times.
- No per-interaction fees, a 100k-message campaign doesn't accrue thousands in processing surcharges.
- Faster, lighter onboarding than an enterprise rollout.
Where Infobip may be the better fit
- You're a global enterprise needing direct operator connections across many countries.
- You want a single vendor for SMS, RCS, WhatsApp, email, voice, and a CDP at scale.
- You have procurement and dev resources to run an enterprise platform.
Best-fit buyer for SimplyRCS over Infobip
A US mid-market team that wants RCS and multi-channel messaging without enterprise complexity, custom-quote pricing, or per-interaction surcharges, with support that answers the same day.
Frequently asked
Is SimplyRCS cheaper than Infobip?
It's more predictable: published carrier-rate pricing with a flat $250/month per RCS Agent, versus Infobip's custom quotes and per-interaction processing fees that can add thousands to a large campaign.
Does Infobip publish its pricing?
No, Infobip is quote-based. SimplyRCS publishes its pricing on the website.
Is Infobip overkill for a US-only business?
Often. Its strength is sixty-country omnichannel scale. A US-only sender pays for breadth it won't use; SimplyRCS is built only for US carriers.